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February 16, 2016

Brazilian's activity at this year's International Production & Processing Expo (IPPE)


 
by Pedro Ferreira
Friday, January 29, 2016


ATLANTA—Last year, IPPE, the world’s largest expo of production and processing of meat, poultry and feed, brought 7,245 international visitors from over 103 countries, and Brazil led the largest representation from outside North America. This year, 23 companies, six associations, the Consulate General of Brazil in Atlanta, and the Brazilian American Chamber of Commerce of the Southeast Inc. (BACC-SE) continued this trend by representing the country’s poultry, and feed industry at the expo.
 
According to a 2014 Food and Agriculture Organization of the United Nations fact sheet, Brazil is the world’s third-largest exporter of agricultural products. With the recent devaluation of the Brazilian currency (Real, R$) exports are predicted to increase even more.
 
To foster trade between Brazil and other nations, the Trade and Investment Bureau (SECOM) of the Consulate General of Brazil in Atlanta and BACC-SE, realized 27 matchmaking meetings between Brazilian, Canadian and American companies, as well as a Brazilian business reception with over 80 attendees from many parts of the world.
 
“Brazil’s presence at IPPE has been great for the third consecutive year, and we hope to continue this trend next year,” said Guillermo Rivera, Deputy Consul and head of SECOM in Atlanta.
 
At the Brazilian consulate booth, attendees were able to learn more about the country’s industry and try a taste of many traditional dishes.



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