April 3, 2015
by Trevor Williams
It’s no coincidence that as the Brazilian economy stagnates, companies from the country are looking outward for growth.
And AmCham Brazil has some anecdotal evidence: Downloads of its digital white paper on how to invest in the United States have skyrocketed over the last few years as uncertainty has risen in Latin America’s largest economy.
Atlanta is looking to attract its share of this prospective influx, and economic development agencies here took the time on March 24 to welcome a delegation of 10 Brazilian companies — consultancies, startups, attorneys and others — and share the Georgia capital’s story of innovation, connectivity, and of course, low living costs.
There were many assets that might have captivated CEO Rogerio Garrubbo during their quick stopover in Atlanta, from Georgia Tech’s Advanced Technology Development Center to the gleaming glass and steel of the Atlanta Tech Village, with its open offices and co-working spaces, rooftop views of Buckhead and whiteboard-painted walls covered in equations and notes.
But it was the testimonies of the quiet Brazilian giants who have already set up in Georgia that most enraptured Mr. Garrubbo, CEO of Concept Blindagens, a Sao Paulo-based company which installs bulletproofing systems on the vehicles of wealthy Brazilians.
Having joined the mission to learn about the U.S. market and search for new materials that can be used in his company’s next act, he was blown away by presentations from executives at electric-motor maker WEG and compressor manufacturer Embraco, two large Brazilian corporates that have made their U.S. moves from metro Atlanta bases. Even before hearing any “Why Atlanta” pitches, their stories were enough to make him bookmark the city as a gateway, even over Miami. Click here for full article.