BACC-SE Gold Member, Delta Airlines
Delta Air Lines enhances its customer experience for Portuguese-speaking travelers with the addition of two new social media channels in Portuguese: @DeltaAjuda
. While the Twitter channel provides real-time customer support before, during and after travel, the Facebook channel goes beyond customer service to provide helpful Brazil specific travel tips and guidance to enhance the travel experience to the Brazilian consumer.
“Interacting through Facebook and Twitter is a great way to deepen our relationship with our customers by listening to their ideas, insights and experiences and sharing interesting and fun information to enhance their travel,” said Nicolas Ferri, Delta’s vice president—Latin America and Caribbean. “This interaction is greatly valued as we grow to become the best U.S. carrier in the Latin American region.”
The Portuguese Twitter channel is staffed by experts trained to troubleshoot a wide variety of issues and it operates from 9 a.m. to 7 p.m. EST Monday through Friday. A year ago, Delta launched its Spanish Twitter channel @DeltaAssist_ES which also operates on the same schedule.
About Delta Air Lines
Delta is working to become the best U.S. carrier in Latin America and the Caribbean. As part of that goal Delta has established a long-term exclusive alliance with GOL Linhas Aereas Inteligentes investing more than US $100 million in GOL. Likewise, Delta has invested more than US $65 million in Aeroméxico as part of a long-term exclusive commercial alliance and entered a code sharing agreement with Aerolíneas Argentinas solidifying its footprint in Latin America. Executive Travel magazine recognized Delta with the Gold Leading Edge Award for the Best Flight Experience to Mexico. Delta provides service in Hartsfield-Jackson Atlanta International Airport reaching out to 32 countries and 54 destinations in the region offering more than 1,000 weekly flights between Latin America and the U.S. Spanish speaking Delta customers can receive real-time, on-the-go travel assistance in Spanish and Portuguese through its Twitter channels @DeltaAssist_ES and @DeltaAjuda 9 a.m. to 10 p.m. EST.
Delta Air Lines serves more than 160 million customers each year. During the past year, Delta was named domestic "Airline of the Year" by the readers of Travel Weekly magazine, was named the "Top Tech-Friendly U.S. Airline" by PCWorld magazine for its innovation in technology and won the Business Travel News Annual Airline Survey. With an industry-leading global network, Delta and the Delta Connection carriers offer service to more than 330 destinations in 61 countries on six continents. Headquartered in Atlanta, Delta employs 80,000 employees worldwide and operates a mainline fleet of more than 700 aircraft. A founding member of the SkyTeam global alliance, Delta participates in the industry's leading trans-Atlantic joint venture with Air France-KLM and Alitalia. Including its worldwide alliance partners, Delta offers customers more than 13,000 daily flights, with hubs in Amsterdam, Atlanta, Cincinnati, Detroit, Memphis, Minneapolis-St. Paul, New York-LaGuardia, New York-JFK, Paris-Charles de Gaulle, Salt Lake City and Tokyo-Narita. The airline's service includes the SkyMiles frequent flier program, a world-class airline loyalty program; the award-winning BusinessElite service; and more than 50 Delta Sky Clubs in airports worldwide. Delta is investing more than $3 billion through 2013 in airport facilities and global products, services and technology to enhance the customer experience in the air and on the ground. Customers can check in for flights, print boarding passes, check bags and review flight status at delta.com.