by Trevor Williams | January 14, 2014
Mayor Kasim Reed, recently sworn in for a second term, is headed to Brazil April 5-12 on a business mission aimed at wooing investment and opening opportunities for Atlanta companies in the South American country.
Mr. Reed announced his intentions to take the trip at last year’s Global Cities Initiative kickoff event in March but had yet to set a date.
The group will visit Rio de Janeiro and Sao Paulo. The city is working with the U.S. Commercial Service to set up the itinerary. Invest Atlanta, Metro Atlanta Chamber and the Brazilian-American Chamber of Commerce Southeast will also be vital partners in the trip.
“I am confident that this trade mission to Brazil will strengthen Atlanta’s position as an international economic capital, expand opportunities for our businesses and foster job creation,” the mayor said in a news release.
The format should be similar to his China mission in March 2012, which included more than 20 local companies that were able to participate in prearranged meetings with vetted Chinese firms. The mayor has claimed that the trip generated $70 million in new business.
Indeed, Atlanta-based architectural firm GreenbergFarrow was introduced to a group planning a 9 million-
square-foot mixed-use facility on the trip and was asked to do initial drawings. The firm opened a China office in response.
Atlanta has a sister-city relationship with Rio de Janeiro, and the Georgia Department of Economic Development has a trade office in Sao Paulo. Georgia-based companies exported more than $1 billion worth of goods to Brazil in 2012. Delta Air Lines Inc. has nonstop flights from Atlanta to Rio de Janeiro, Sao Paulo and Brasilia, the capital.
Brazil is to host the World Cup soccer tournament in 2014 and the summer Olympic Games in 2016.
Companies seeking to participate should contact Noah Downer in the city’s international affairs office by emailing email@example.com or calling 404-614-8331.
to access story at Global Atlanta website.